Patagonia

Altitude is an Attitude

As a pause from the day to day we wanted to challenge ourselves to flex across a new sector and for a brand we all love.

Services

Identity

Brand Guidelines

Packaging

Illustration

Photography

Motion

3D Renders

Website Design

Nano Puff

This internal R&D project for Patagonia focused on their best selling ‘Nano Puff’ jacket, we felt it deserved a brand all of its own, so we created one.

This damn-near-perfect all-season jacket, is an unassuming giant that needs celebrating! To do that, we gave it bold and fresh identity, coupled with modern motion graphics and an anamorphic billboard campaign – the ultimate activation for an outdoor icon.